Good keywords for SEO are those that are relevant to your website’s content, have decent search volume (indicating how often users search for them), and have manageable competition (how many other websites search for them). also target). They should accurately reflect what your target audience is looking for and align with the intent behind their search queries. Effective SEO keywords often include long-tail variations that are more specific and targeted, helping to attract users who are closer to making a decision or taking action.
An example of a good keyword could be “best budget smartphones under $300”. This keyword is specific, indicating a clear intent of users looking for affordable smartphones in a particular price range. It targets users who are likely in the consideration phase of their purchasing journey and are looking for detailed information before making a decision. Good keywords like this aren’t too broad, but instead focus on specific topics or products that your website can provide valuable information about.
Good SEO keywords are those that not only have relevance and search volume, but also fit well into your overall SEO strategy. They should help you attract your target audience and drive significant traffic to your website. Effective SEO keywords are typically used strategically throughout your website content, including in headlines, headings, meta descriptions, and in body copy. They should naturally fit into your content while satisfying search engine algorithms to improve your website’s visibility and ranking in search results.
A strong keyword is one that not only meets the criteria of being relevant, high in search volume and low in competition, but also closely aligns with your business goals and target audience. It should have the potential to drive quality traffic to your website and help achieve desired results, such as increasing conversions, generating leads, or boosting brand visibility. Strong keywords are often part of a well-researched SEO strategy that considers both short- and long-term goals, ensuring sustainable growth and visibility in search engine results.
To find good keywords, start with a comprehensive keyword research using tools like Google Keyword Planner, Semrush, Ahrefs or Moz Keyword Explorer. Start by brainstorming topics relevant to your business or website, and use these tools to discover related keywords that users are searching for. Look for keywords with moderate to high search volume and assess their level of competition. Consider long-tail keywords that are more specific and tailored to your niche, as they often have lower competition and higher conversion rates. Regularly review and update your keyword list based on changing search trends and behaviors to maintain relevance and effectiveness in your SEO efforts.